ENIT menu

Sunglass Hut

CLIENT

Luxottica

CHALLENGE

To develop an international activity for consumer activation in Sunglass Hut stores during the Holiday Season

WHERE

Europe & Middle East

PROJECT

Here is the idea: to personalise Christmas gift packs in Sunglass Hut stores, involving customers in the choice of wrapping paper, decorations and messages. Following the colours and the mood of the Holiday Season communication campaign we studied solutions for the packaging with a dedicated graphic pattern. We then set up the Gift Lab temporary display in more than 100 Sunglass Hut premium stores during the whole holiday season.

4

Countries

100

Top stores involved

20K

Fine gifts packaging prepared

Find out more about other projects:

Baci Perugina

FIND OUT

Sunglass Hut

FIND OUT

Cucina Barilla

FIND OUT

You too can offer a personalised and engaging experience, just like your consumers want.

Start now, start with us.

CONTACT US