ENIT menu

Tre Marie

CLIENT

Sammontana

CHALLENGE

To consolidate the positioning of the premium Tre Marie collection by offering moments of experience to a medium-high target

WHERE

Milan, Turin, Florence, Rome, Madonna di Campiglio, Paris, Miami

PROJECT

To put together a series of iconic locations in fashion, design, art, food and hospitality. The results are very special tastings, window displays and installations, sales corners, events and gifts: among these events we especially remember the Christmas toast in Via della Spiga in Milan and the participation in the Salone del Mobile with a design packaging for the panettone. Our work for Tre Marie is a perfect example of real life product placement: among the various projects we carried out, this one stands out for the number of locations involved, their heterogeneity and the wide geographical area covered.

96

Location involved

#

Christmas toast in Via della Spiga, Milan

#

Christmas toast in Via Tornabuoni, Florence

#

Involvement during Design Week & Fashion Week, Milan

#

Gastronomic Week end at Madonna di Campiglio sky resort

10

Commercial Accounts opened in new retail channels

52K

Tastings & samplings during Holiday Season 2012

600K

Direct contacts generated in one season

Find out more about other projects:

Magnum

FIND OUT

Cucina Barilla

FIND OUT

Give your target a strong clear message addressing all the 5 senses.

Contact us now, we can help you.

CONTACT US